fashion hates you breast cancer

october is breast cancer awareness month. i've had a couple of family members and friends who have dealt with it, in various forms and treatments... so i tend to pay attention to this cause. i've done a couple of walks, and i donate... the fashion world a few years ago started its own little blitz to gain awareness - by selling promotional products and donating proceeds to a variety of foundations. this makes the-e-stylist happy. it's shopping, and it's doing good. me likey.

there are a number of cute things out and about - but this little number here tickled my fancy. Ralph Lauren has been doing the pink pony for breast cancer a few years now. and this water bottle is the newest little ditty. half of the proceeds go to The Breast Cancer Research Foundation. nice. AND it also is good for the environment, so you can stop drinking water, (free by the way) that people SELL TO YOU in plastic bottles that crap up landfills. so - before i rant on too much more - this water bottle is a win, win, win. cute, charitable, conscious. pardon me, i must go shop for this now.

(ps - Bloomingdales also has quite a lot of other BCA goodies. check them all out!)